Generative AI continues to be a hot topic for communicators – as both a threat and an opportunity to what we do and how we do it. Our very own in-house AI (short for Alan), explores how Microsoft’s entrant into the field could change things up.

In the midst of the rapidly-evolving conversation around ChatGPT, it’s hard to escape the ever-growing presence of artificial intelligence (AI) in the digital workplace. 44’s Head of Digital, Alan Coates, explores how it’s time to turn away from the fear of the unknown – and learn to embrace the opportunity of AI for internal communications.

It’s one thing to deliver a message, but it’s another to have that message stick. Alan Coates, 44 Partner – Digital, explores a few theories on how to improve your internal comms message retention.

While every organisation has their own unique internal workforce and external industry challenges, we’ve identified the five internal communications themes that we think most (if not all) communicators will be looking to address in 2023.

44’s Alan Coates explores how his 12 years as a communicator has been good training for his first few weeks of being a dad and shares his new parent’s guide to internal communications.

What is social media fatigue, and how can you mitigate it? 44 Digital’s Alan Coates explores a recent study that recommends the techniques marketers can use to make sure their channels have the right impact.

44’s Head of Digital, Alan Coates, takes a sideways look at the arrival of NFTs: what they are, how they work, and what impact they may have in the future on how we create and work in a digital space.

With the country once again in lockdown, and the working world still adapting, 44’s digital guru Alan Coates explores his digital 2021 predictions, and what things are going to look like for the next 12 months.