Mudwalls is a food company firmly rooted in the traditions and heritage of great British, seasonal produce. It’s famous for its orchard, its purple sprouting broccoli and very best-quality asparagus. The company was growing and expanding into new areas and needed a refreshed website that told the Mudwalls story to its current and future customers in as crisp, clear and tasteful way as one would expect from its fruit and vegetables.

The development of the core narrative for Mudwalls meant that creating a Search Engine Optimisation (SEO) content strategy was straightforward – each page was tagged with the keywords and metadata that Mudwalls wanted to compete within, through organic search.

By creating a Google Data Studio live dashboard, the Mudwalls team can monitor website performance at a glance and in detail. In the short time since launch the site has already seen thousands of sessions and page views from hundreds of users on mobile, tablet and desktop devices.