How to think like an IC researcher: asking the critical questions
In the first of a series, 44 Account Director Nick Robbins looks at how thinking like a researcher can benefit the IC professional. This time, he’s looking at critical thinking…
Let’s start Bazball-ing internal communications
Nick Robbins, 44’s Account Director and part-time cricketer of no repute, thinks there are lessons to be learned from England’s freewheeling ‘Bazball’ approach when it comes to moving the IC profession forward…
The generation game
We don’t need to talk about millennials, or any other generation for that matter, argues 44’s Nick Robbins. Breaking free of these tropes and looking at what unites more than divides us might help our communications engage more people.
What a wedding speech taught me about outstanding leadership communications
Here’s what Nick Robbins, Account Director, learned about outstanding leadership communications by helping his mother-in-law refine a wedding speech (and doing a new qualification)...
AI in internal communications: the end of us all?
Do we need to fear for our jobs or our industry with the rise of ever-smarter AI language models and design programmes? Nick Robbins, with a little help, dives into the future of AI in internal communications.
44’s complete guide to hybrid working
We conclude our series on hybrid working guidance with a summary of the key takeaways for the knowledge-hungry but time-poor communications professionals.
Successfully onboarding new starters when hybrid working
44’s Nick Robbins looks at why hybrid working provides an opportune moment to reconsider your programme for onboarding new starters.
Hybrid working communications 101: back to basics
44’s Nick Robbins kicks off a new series on hybrid working comms by picking the brains of some of our IC experts on their top tips
Understanding your comms channels for Plan B and beyond
44’s Nick Robbins explores what to focus on now to make sure we’re all ready for any further surprise announcements, and the lessons we all need to learn from the last 18 months…
In space, no colleagues can hear you scream
What can the modern corporate space race tell us about leadership in a post-Covid world? 44’s Nick Robbins explores the great unknown (from the comfort of planet earth)…